Description
Founded in 1853 by Bavarian immigrant Levi Strauss, Levi Strauss & Co. (LS&CO.) is one of the world's largest brand-name apparel marketers with sales in more than 100 countries. There is no other company with a comparable global presence in the jeans and casual pants markets. Our market-leading apparel products are sold under the Levi's® and Dockers® brands.
In 1873, Levi Strauss and Nevada tailor Jacob Davis patented the process of putting rivets in pants for strength, and the world's first jeans ? Levi's® jeans ? were born. Today, the Levi's® trademark is one of the most recognized in the world and is registered in more than 160 countries.
The company is privately held by descendants of the family of Levi Strauss. Shares of company stock are not publicly traded. Shares of Levi Strauss Japan K.K., the company's Japanese affiliate, are publicly traded in Japan.
The company employs a staff of approximately 12,400 people worldwide, including approximately 1,500 people at its San Francisco, California headquarters.
Levi Strauss & Co.marked its 150th anniversary with the opening of a Visitors Center, a permanent installation showcasing our history and business. The Levi Strauss & Co. Visitors Center features six museum-quality pavilions, each highlighting a different aspect of the company and its business.